Is there a grassroots campaign to crowdsource the purchase of Spirit Airlines?

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Yes, there has been a viral grassroots campaign that aims to let the public buy Spirit Airlines.

Crowdsource Purchase Campaign

  • The campaign, called “Spirit 2.0 — Owned by the People,” asks passengers, employees, and supporters to pledge money to acquire the airline’s assets.
  • Organizers claim more than 512,000 people have pledged nearly $437 million, though the pledges are non‑binding and no cash has actually been collected.
  • Earlier reports mentioned 36,605 “founding patrons” and $22.8 million in pledges, far short of the $1.75 billion target.
  • The effort promises a Green Bay Packers‑style community ownership model with one‑person‑one‑vote and profit sharing based on pledge amount.
  • No concrete business plan or strategy for operating the airline has been presented, and critics note the lack of a path to profitability.
  • Scammers have exploited the campaign by creating fake websites that solicit real money, warning participants to avoid domains like “LetsBuySpirit.org”.
  • The campaign’s organizer, voice actor Hunter Peterson, has publicly warned that the fraudulent sites are not associated with him and urged people not to send money.
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